The dealership has existed in Goleta for over 55 years. It was started in 1963 by Dougal House as a sole Honda dealership. Dougal added Yamaha and Suzuki in 1995 and the name became known as “Honda, Suzuki, and Yamaha in Goleta.” Subsequent owners added the KTM and KYMCO lines and changed the name to "Santa Barbara Motorsports." In October 2018, the Kawasaki line was added. Today, SBM is a family owned business, who takes pride in delivering exemplary customer service, and is operated by experienced employees, some of whom who have worked for the dealership for over ten years. Our award-winning Service Department mechanics are factory certified. We are proud to continue this tradition in serving the Central Coast from our new larger Goleta location.
Our mission is simple. We know how hard you work for the time to relax and enjoy your family and friends. Our commitment to you, our customers, is to make sure your vehicle works problem free.
Major changes to our standard operations have been made which include the addition of a new factory certified technician as well as on-site engine rebuilding equipment. Unlike other dealerships, we offer after-business hours technical phone support (ph. 818-300-1300).